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YOUR HOTEL CAN BE A “BOUTIQUE HOTEL”

BOUTIQUE HOTEL TRENDS

Boutique hotels are the newest and hottest trend in the hotel industry catering to the independent-minded guest seeking unique, exceptional value upgraded accommodations.

Boutique Collection studios and suites typically include bright colors and often include “suite” extras including microwave, coffee maker and refrigerator. Unique artwork highlights the interior. Amenities are exceptional including the latest in high tech such as both secure, reliable hard-wired free high speed internet and WiFi throughout the hotel, the latest in flat screen TVs, iPod clock radios, high tech work areas, as well as desk lamps to accommodate personal computers and cell phone chargers. The bathrooms are upscale often with granite and with the luxuries of home and more. The upscale lobby and public space is expansive, bright, colorful, and with interesting art and knick knacks, often with abstract design.

Boutique hotel service is designed to be exceptional with bright smiles, unique uniforms, designer name tags. The front desk area is clean and informative with flat screen TV telling of the hotel, the area and the Boutique Concept. Boutique desk clerks are well trained to provide top service, concierge information, and guest assistance. Hotel management goes above and beyond often including lobby greeting and a smile as well as the complimentary expansive healthy hot breakfast buffet.

Guest library and other reading material as well as soft lobby music with fun full color often make the lobby an electric waiting and meeting place. For many hotels, the highly popular Boutique Business Center with free computers, printer and free high speed internet enable the guest to be constantly connected to home and office around the nation and around the world. Each room, Studio or two room Suite accommodations often include complimentary bottled mineral water, premium coffee, special tea and a “thank you” mint. Bedding is the “pillow top” premium with crisp, clean white high thread count sheets and accents.

Boutique Hotels are really unique and truly in line with the needs and desires of the 21st century traveler. Boutique results are astounding. Amenities vary by location.

Although the exact definition of a Boutique hotel is flexible, the following characteristics seem to highlight Boutique hotels world wide:

  • 1. Unique: Each individual Boutique Hotel offers a distinctive, unique, uplifting, one-of-a-kind experience in a prime location.
  • 2. Bright/Fun: Boutique Hotels are bright, reflecting today’s vibrant, bright, fun colors, offering many enjoyable activities starting with a heated pool/spa and more.
  • 3. High-Tech: Large HD Flat Screen guest room studio and suite TVs, Free secure, reliable hard-wired and WiFi high speed internet, free complete lobby Business Centers, plus iPod clock radios are among the many high-tech innovations at Boutique Hotels.
  • 4. Friendly: Boutique Hotels provide friendly, welcoming service and an opportunity to meet new friends often including an afternoon Social Hour, FREE Hot Breakfast Buffet and more.
  • 5. Trendy: The world is changing and Boutique Hotels are at the forefront of the latest trends in hotels, technology, business, leisure and affordable luxury.
  • 6. Independence: Boutique Hotels are preferred by today’s independent-minded traveler who is tired of cookie-cutter sameness, in search of value and adventure and preferred by independent hotel owners and operators.
  • 7. Value: Boutique Hotels take pride in bringing value including free healthy fruit and cereal hot breakfast buffet and Fridge, Micro and Coffee/Tea Maker in your studio or suite.
  • 8. Service: Boutique Hotels provide a level of friendly and timely service unexpected in mid-market value hotels and suites, with front desk concierge information on area restaurants, shopping and activities.
  • 9. Location: Each Boutique Hotel offers a convenient, unique location – from Theme parks to beaches.
  • 10. Success!: Boutique Hotels are a big success from the guest point of view and just as success leads to more success, Boutique Hotels are a big success from the point of view of the flexible Boutique Hotel owner.

 

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